Khirisimasi mipira ndi Logos - Kodi wabadwa chozizwitsa

Khirisimasi mipira ndi chizindikiro - wabadwa ndi chozizwitsa

Mwa unyinji waukulu wa mphatso za Khirisimasi za mu gulu la "ogwira ntchito" tsopano mwakhama kwambiri anayamba kugwiritsidwa ntchito otchedwa "kuwasindikiza" mphatso, lomwe ndi zambiri mipira Khirisimasi ndi chizindikiro.

Chizindikiro ndi mbali zofunika kwambiri pa mfundo fano la gulu lirilonse kuti, poyamba pa zonse, ayenera idetifikatsii gulu lako kapena malonda pa msika.

Ngati pang'ono "kukumba" nkhani, izo zimakhala amadziwika kuti maonekedwe a chizindikiro amatanthauza chiyambi cha m'ma chakhumi ndi chisanu ndi chinayi mu typography. Pa nthawi imeneyo anayamba kukula mofulumira kupanga ndi mpikisano, motero, chimene chinapangitsa kufunika kupanga chipika malemba, ntchito yosindikiza mabuku, monga manyuzipepala ndi magazini.

Mu zaka mazana makumi awiri chizindikiro anatchedwa osati ikulongosola wapakamwa ndi makonzedwe likutipatsa chithunzi choyimira kapena chizindikiro cha kampani. Chizindikiro choyamba anaonekera pa Prudential Insurance Company mu 1896 ndipo anali chithunzi cha galu, amene akukhala pafupi galamafoni komanso kumvetsera mwachidwi.

Zovuta kunena, pamene Khirisimasi mipira mtengo ndi chizindikiro, koma kuoneka woyamba mipira Khirisimasi mtengo (monga ena) chinalembedwa m'zaka za m'ma chakhumi ndi chisanu ndi chimodzi mu Saxony. Ngakhale pali nkhani zimene Khirisimasi mipira anali woyamba opangidwa ku Thuringia mu 1848. Ziyenera kukhala wosaiwalika, zogwira ntchito zosiyanasiyana, choyambirira, associative, limaonetseratu zinchito, achidule ndi potsiriza wapadera. Choncho, chizindikiro ayenera kuthetsa vuto lenileni kapena kuti kukumana pakati pa chonyamulira mfundo ndi wolandira ake. Kuwonjezera referential ntchito yofunika imeneyi, yomwe ndi kupereka mfundo za kampani kapena mankhwala. Ntchito chidwi ayenera kupanga ntchito pa ogula kuti zakukhudzani.

Ndi nthawi kulankhula pang'ono za izo, zimene anthu kapena Logos zina, ndiyo Khirisimasi mipira ingagwiritsidwe ntchito. ndondomeko yawo yopanga si kophweka Komabe, koma osangalatsa kwambiri, pamene inu muwona zotsatira. Mipira, komanso zokongoletsa zina Khirisimasi zikhoza kupangidwa (makamaka) galasi kapena mapulasitiki, basi kapena pamanja. Inde, wapatali kwambiri ndi mikanda ya galasi zokula pamanja. Pambuyo kuwomba "siliva" babu wamkati utoto kunja, ndi kudula, chokongoletsedwa ndi odzaza. Mfundo ntchito chizindikiro kale kuonedwa ulemerero. Kuwonjezera makina chizindikiro mpira, zikhoza kugwiritsidwa ntchito ndi Buku yokongola, imene chingakhale dzanja-zolochedwa, chokongoletsedwa ndi tinkangoona osiyana ndi zina zotero.

Njira Kugwiritsa Logos pa nkhani zosiyanasiyana, nawonso, ndi zosiyana: laser chosema, PAD kusindikiza mosamala silika, otentha mitundu, kutengerapo ikukhudzana utoto-sublimation kusindikiza decal, nsalu. Pakuti ntchito Logos pa mipira mtengo zimagwiritsa ntchito tampon njira yosindikiza. Kuti PAD ichi chapangidwa kuchokera ku photopolymer kapena mbale ya chitsulo ndi filimu pa chizindikiro chanu. Film ndi mbale zingalowe mwamtundu ndi zounikira, chifukwa ndi cliché. Mawonekedwe a wosanjikiza wa utoto wopindidwa, imene kenako makina wapadera MBCA silikoni mphira tampon akupanga chizindikiro pa mpirawo. Ubwino wa mtundu uwu yosindikiza monga n'zotheka kujambula zithunzi padziko mawonekedwe chilichonse, ndi zolakwa za - ochepa malo osindikizira. Ngakhale mlandu wa mipira Christmas, kupanga kusindikiza kumbali imodzi, pambuyo mpira wauma, mukhoza atembenuza ndi kusindikiza kachiwiri. Choncho, kutembenuzira mpira zingathe kumata lozungulira.

Pomaliza mpira ndi chizindikiro ayenera zokongola mmatumba, ntchito pang'ono zilandiridwenso. Mu nkhani imeneyi, malire a zongopeka - palibe. Inu mukhoza kutenga katoni pa mpira umodzi ndi mutu uliwonse chilengedwe Chaka Chatsopano, ndipo angathe kupanga ndi kuwasindikiza bokosi ndi kampani chizindikiro. Mukhoza kugwiritsa ntchito machubu pulasitiki mipira tani imodzi zambiri. Iwo akhoza apangidwe ndi kamasonyeza mipira ochepa, amene adzapanga mphatso zambiri olimba. Awa ndi mipira Khirisimasi ndi chizindikiro ndipo angathe kuperekedwa ngati mphatso kwa chaka chatsopano.