Volkswagen: 1 pa nsanja 4 miliyoni magalimoto

Volkswagen AG anabweretsa maganizo nsanja lonse kuchepetsa kuposa makampani galimoto, naperekanso nsanja awo yodziyimira payokha pamapeto adzakhala maziko amene adzachotsedwa compacts, sedans, crossovers ndi SUVs anayi zopangidwa akuluakulu a VW Group.

Ngakhale automakers kugawana nsanja wamba pakati zopangidwa ndi zina ngakhale pakati pa zigawo, VW anapezerapo ku mudzi zobisika kucheza.

Monga akatswiri ena amanena, ndi 2017 MQB nsanja, amene debuted mu Audi A3, adzakhala maziko kwa kupanga magalimoto 4 miliyoni pa chaka, omwe ndi pafupifupi hafu ya pachaka mankhwala VW. VW amafuna kuti dongosolo zidzayambitsa kuchepetsa ndalama, kufupikitsa kupanga nthawi ndi kupanga kampani mosavuta kuti azolowere mumaganiza msika.

MQB nsanja standardizes malo a galimoto ndi mtunda kuchokera chitsulo chogwira matayala kutsogolo kwa ngo lapansi. M'lifupi, kutalika ndi wheelbase akhoza amangosankha anasintha, lengthened kapena adzafupikitsidwa kuti agwirizane lililonse chitsanzo yeniyeni.

"Izi ndi zothandiza kwambiri, mwa mawu a mtengo ndi liwiro poyankha amafuna msika" - anati Dzheff Shuster, mkulu prezidenti wa kulosera msika kafukufuku olimba LMC Automotive.

"Koma palinso chobisika mbuna".

Pamodzi ndi zinthu zatsopano, njira imeneyi komanso amalenga kuopsa kwambiri. Mfundo imeneyi sichinayambe anayesedwa ndi akhoza kukhala chotchinga mu nkhani ya achire wa ambiri magalimoto, malinga ndi akatswiri ena.

Malinga VW, 2017 MQB nsanja idzakhala maziko a zanyengo zoposa 40 zopangidwa Audi, VW, Skoda ndi Mpando. Audi A3 ndi VW Golf anakhala magalimoto woyamba anasonkhana pa MQB, limene kale pa malonda ku Ulaya, ndipo mu 2013 adzayamba makontena mwa USA.

opanga onse kufunafuna njira kuchepetsa ndalama yopanga ndi kuonjezera profitability kudzera makulitsidwe lonse. VW Gulu ali, agwilitse malo 2 m'dziko malonda, zimafunika kulimba mtima, wolimba ndipo nthawi yomweyo, odalirika kufikako chifukwa cha uthunthu yaikulu chopangidwa zitsanzo osiyanasiyana gulu tichipeza zitsanzo 200, anati wolankhulira VW.

"Kuti athe kulamulira zovuta kukula mwachibadwa mapulani komanso kupanga chinthu chabwino mungathe kuchita lero, iyi ndi nthawi kuti mupeze njira yabwino ndi kupitiriza ntchito kwambiri monga zitsanzo zotheka kachulukidwe, ndithudi, ngati mwaukadaulo zotheka", - anati atolankhani mlembi.

chosinthika kukula

MQB yodziyimira payokha nsanja analanda yekha ena zinthu, poddverzhivaya kukhazikitsa injini aliyense kuchokera mafuta ndi dizilo kuti hybrid kapena mwangwiro schlektricheskogo powertrain.

VW MQB nsanja anayamba kukhala mu 2007, pamene Ulrich Hackenberg, ndi mapulogalamu a zomangamanga yodziyimira payokha galimoto mu Audi, VW Gulu membala wa gulu udindo kafukufuku (R & D).

Zikomo MQB nsanja (acronym kwa «yodziyimira payokha yopingasa masanjidwewo» mu German), m'lifupi, kutalika ndi wheelbase akhoza kutambasula ndi kuotcha kuti agwirizane chitsanzo makamaka. M'munsi ndi kusintha kuti angathe kuikidwa kukhala ndi dizilo kapena mafuta injini, ndi mafuta-magetsi hybrid kapena woyera magetsi unit.

Kale ntchito ena awiri nsanja lonse, yomwe angapo magulu otsala a zanyengo: MLB, nsanja galimoto lalikulu kotenga injini mayikidwe ndi MSB masewera galimoto ndi injini kumbuyo.

Kampani kafukufuku IHS Automotive limaneneratu kuti ndi 2017, VW udzabala magalimoto 4 miliyoni chaka nsanja MQB. The VW, anagulitsa chaka chatha, 8.3 miliyoni omwe magalimoto, anatenga malo chachiwiri pambuyo General Motors, sizikupanga zolosera zake ndi silinena za mtengo wa chitukuko cha nsanja.

VW PQ35 nsanja, chito zakuya za ang'ono (yaying'ono), panopa wotchuka kwambiri mu dziko. Malinga ndi IHS, mu 2012, VW akufuna kubala 3 milloinov magalimoto zochokera PQ35.

Toyota Njinga Corp. , The sewerolo wachiwiri kukula kwa nsanja, ndi Japanese MC-M ndi patsinde pa zitsanzo lonse monga Corolla ndi Camry, anati Mario Frandzhitsevich, ndi kutsogolera forecaster IHS. Ndi 2017, Toyota amafuna kuti apange magalimoto 3.4 miliyoni pa chaka ofotokoza.

Msonkhano wapachaka wa VW unachitika mwezi watha, ndi mkulu wa VW Gulu Martin Vinterkorm anafotokoza ndalama mu nsanja yatsopano "olimba" koma osati wapadera.

Zikuoneka kuti amene amadza mu yaitali ayenera chidwi. Ndi kumayambiriro MQB nsanja, VW amafuna kuti kuchepetsa chitukuko ndi 20 peresenti. Pa nthawi yomweyo, kampani amakhulupirira kuti nthawi ya msonkhano wa magalimoto pa nsanja atsopano kuchepetsedwa ndi 30 peresenti.

kampaniyo zopita ku nsanja latsopano kuchita pang'onopang'ono, kumasulira lililonse chitsanzo chatsopanochi redesign, monga akunenera wolankhulira VW.

Mbuna ndi ubwino

Njira imeneyi ali mbuna angathe. njira Kodi ndi mbuna angathe.

"Dongosolo sangakhoze kawirikawiri, ngati pali kufunika kwa timakumbukira chachikulu galimoto," akutero Shankar Vilshvas, galimoto katswiri pa Frost & Sullivan Company ya misika kupenda magalimoto.

chakuti zitsanzo zina zambiri nawo mbali yomweyo, zopatuka kapena anomaly akubwerezedwa mamiliyoni ambiri, omwe chingandithandize ngongole zambiri ndi zovuta kwa galimoto.

Koma, pa dzanja ena ambiri m'madera muyezo ndi mbali facilitates maphunziro a utumiki ogwira bongo. Zikuoneka kuti maphunziro a ndalama ogulitsira ogwira adzakhala ndichepe sequentially.

VW woimira anati kuti mantha amenewa maziko, koma Komano, kampani komanso akukhulupirira kuti ntchito nsanja imodzi, m'malo anakonza osiyana, zidzathandiza akatswiri kuthetsa mavuto mofulumira.

Komanso, VW akhoza zingakhale kuchepetsa nthawi chitukuko cha zitsanzo watsopano wa zaka ziwiri, ati katswiri Shankar kwa Frost & Sullivan. Kawirikawiri, VW ndi opanga zina kuyambira chiyambi cha chitukuko, ndi linanena bungwe la chitsanzo watsopano pa msika, izo zimatengera zaka zinayi.

Monga Frandzhitsevich ku IHS anati, VW si kampani okha amene amagwiritsa kapangidwe yodziyimira payokha. Monga buku lake Mercedes-Benz, VW koma woyamba ntchito m'malo otere mwaunyinji.

Ubwino wa njira yodziyimira payokha
VW kuthekera phindu nsanja ntchito MQB

• Wamkulu kusinthasintha adzalola kubala zitsanzo oposa 40

• Chepetsani kupanga nthawi ndi 30%

• kuchepetsa ndalama mbali ndi chitukuko ndi 20%

• Wamkulu interoperability ndi harmonization pakati pa zitsanzo zosiyanasiyana

• Potentsailnoe ndichepe chitukuko nthawi zitsanzo latsopano