Kubwereketsa - ndichiyani? Kodi kubwereketsa sitolo?

"Fashion ndi nkhope demokalase" - ngati pali kwenikweni? Ife amakonda kuganizira mu njira zotsatirazi: Kusamalira yapamwamba ndi wotsogola, mungathe mwa jekeseni likulu yokulirapo mu maonekedwe awo. Nkofunika mungawononge mumaganiza zonse zapamwamba mmaonekedwe, kupezeka mapulogalamu, kuti kuyenda kwa zinthu, ndi pa zovuta chomwecho zokhudza ngakhale mbali chimbudzi. Mlengi zovala amakhala okwera mtengo. Zimbudzi mwa zigawo atsopano opanga wotchuka mafashoni angakwanitse yekha mphamvu kukhala: zisudzo, showbiz nyenyezi, multimillionaires mikwingwirima onse ochita masewera otchuka. Koma nanga bwanji anthu ambiri amene amapeza ndi ambiri, koma mtima wofuna kukhala yapamwamba - chachikulu?

Makamaka kwa chimadalira la anthu amene amapanga zambiri za anthu a m'matawuni ndi m'mizinda, Achimereka anabwera ndi mawu akuti "kubwereketsa". Kodi ndi mmene inu mufunira kuti? Kumvetsa mafunso amenewa angathandize pang'ono mbiri maziko.

Nkhani ya masitolo kubwereketsa

Woyamba kubwereketsa masitolo anaonekera mu United States zaka zingapo zapitazo. Lingaliro la chilengedwe mabungwe otere malinga ndi kufunika kugulitsa zovala yotsala pa maalumali wa boutiques kapena malo chovala mafakitale. Lingaliro la "nkhokwe (kapena sikelo)" akusonyeza mu chingelezi mawu akuti "katundu", choncho, zoona, ukhale - ndi madzi a mvula. Awiriwa mwapadera kumatanthauza ndipo n'chimodzimodzi.

Pamaso pa malonda nyengo kwambiri amathandiza kumasula m'matangadza m'masitolo, koma osati kwathunthu. Kenako lingaliro wanzeru za kutsegula malo oterewa omwe amazigulitsa zovala zopereka wakale zopangidwa wotchuka pa mtengo angakwanitse kwambiri. Ngakhale woyamba masitolo kubwereketsa anatuluka mu United States, lofalitsidwa koposa ntchito adalandira mu Europe. Mu Russia, monga gulu akadali mu Chiyambi chake. Ambiri ku Russia sadziwa kuti kuli maganizo "kubwereketsa". Kodi iwo ali olimba.

Kodi kubwereketsa?

Ngakhale Russia bwino okha ndi lakuya, ndi makumi awiri ku Ulaya mokondwera pitani kubwereketsa. Izi ndi zimene zimatchedwa khalidwe pa mtengo wololera. Tsopano kuyendera nyumba izi azungu kuganizira ngakhale yapamwamba, ndi anthu a m'mayiko ena makamaka kuno kwa kugula chachikulu. Ganizo kwambiri kugula lopambana wopanga kwa mtengo zopusa ndi wokongola kwambiri kwa munthu amene amatsata mumaganiza mafashoni. Ndipo ngati mukuganiza lonse m'nyengo ya mavuto padziko lonse kubwereketsa - thandizo wabwino kupulumutsa bajeti.

Anthu ena alibe mfundo yoyenera, kupewa masitolo ngati mbali. Iwo amakhulupirira kuti kubwereketsa - izi ndi wachiwiri dzanja. Sizikusokonezani mfundo ziwirizi, amene mwapadera Chrixitu. dzanja chachiwiri - mawu amenewa sakunena za zinthu zimene linali kupezeka, kuti ndi chobvalidwa kwa mwini wake m'mbuyomu wina nthawi. Mlingo wa kuwonongeka kwa zinthu ndi muyezo wa gulu la mtundu uwu zovala. Wachiwiri dzanja amadziwikanso m'magulu, wapamwamba umene ndi "mwanaalirenji". Inde, pamodzi ndi otaya mathithi chovala ndi zina otaya, zimene chizindikiro cha kukhalapo kwa zolemba ndi Tags mtengo. Koma chiwerengero ndi laling'ono kwambiri. Ngati mukufunadi kugula zinthu katundu, muyenera kukaona masitolo kubwereketsa. Ngakhale kumbali ya wachiwiri dzanja kwambiri, ndipo anafotokoza chifukwa chakuti mungapezeko kugula zovala za European zabwino kwambiri ndi bwino kuti mtengo wa khobiri.

Monga kwanenedwera kale, European kubwereketsa sitolo amapezeka ankagwiritsa ntchito. Khwimbi la anthu akufuna kugula zinthu kalasi "mwanaalirenji" pa mtengo yafupika zayambitsa kufunika yaikulu ndipo zinachititsa kuti chilengedwe cha maofesi lonse kuti kupereka mwayi wotero. Modern kubwereketsa - likulu kugula nyumba lalikulu limagawidwa zigawo. Okhutira masitolo ngati wotsika mtengo, kuti akulola demokalase mitengo ndondomeko. Nthawi zambiri m'nyumba imodzi mwamtendere azikhala boutiques wa zopangidwa zosiyanasiyana, pamodzi kubwereketsa lathu. Mu kumsika izi mungathere tsiku lonse kupita ku chinthu chimodzi kupita ku china pofunafuna chuma mafashoni. Choncho, monga ulamuliro, pali malo omwera ndi malo chakudya komwe ogula udye ndi kupeza mphamvu kuti tipitirize kugula.

Pa malo a gulu la mabungwe amenewa anawagawa mbali ziwiri:

• Factory kubwereketsa (Factory kubwereketsa) - malonda ndi markdowns lalikulu unsold katundu wa zinthu, yomwe ikuchitika mwachindunji pa mafakitale chovala ndi mphero.
• Kubwereketsa - kumsika (kubwereketsa mol) - malonda a katundu madipoziti, imene ikuchitikira ku boutiques ndi masitolo mtundu.

Kubwereketsa: Choonadi ndi Zikhulupiriro Zabodza

Nthawi zambiri, malo awa ali kunja kwa mzindawo ndi kukopa kuchotsera kwambiri. Kodi?

Ndithudi, kubwereketsa - shopu ili kunja kwa mzinda kapena m'mizinda yakunja. Izi mosavuta anafotokoza chifukwa chakuti rents m'dera limeneli ndi kochepa ndipo amalola kuti titaye mtengo pa mlingo wochepa. Zamaganizo komanso timakonda akukhulupirira kuti bungwe amenewa, pali cholinga china. Ndatha kwambiri nthawi panjira, munthu kukhala zovuta kukana kugula. Mwachitsanzo, chinthu chimene inu sindikanapereka tcheru lirilonse kwa zapamwamba pafupi ndi nyumba, malo awa amatenga kachirombo osiyana. Mtengo kuzilemba ndi kuchotsera yaikulu, amangidwa chidwi chachikulu.

Koma kuchotsera, ndi chida chachikulu cha malo ogulitsira. Kwenikweni, zimenezi ndi mfundo zikuluzikulu za gulu la masitolo amenewa, ndi kuti pambuyo pawo ndi ogula. Namuyesa kupereka - kuchokera 30% mpaka ndi zosaneneka 80% - amatha kutembenuzira mutu wa anthu ambiri mogwirizana ndi tisaledzere. Zamaganizo UK, zochokera kafukufuku zogwirizana, amanena kuti ogula chidwi makamaka mlingo kuchotsera, ndiyeno mtengo. Popeza anagula chinthu doroguschy ife atonthoze tokha ndi chakuti devaluation zinali yaikulu. Pankhaniyi, chofunika kwambiri kwa malingaliro a munthu ndi mfundo za chuma chachikulu, ngakhale nazo akhala kwambiri zinyalala. Choncho, akatswiri a maganizo ndi yankho lawo lawo ku funso lakuti: "kubwereketsa - ndichiyani?" Iwo amati izi chidali chifuniro wochenjera malonda, amene amachita pa chofunika anthu: kugula kwambiri ndi kulipira pang'ono.

Mfundo ina nkhawa nzika misa. Kodi kuchotsera izi kapena iwo amapangidwa ndi mwadala mpweya mtengo weniweni? Monga ulamuliro, mu bere European onse kuti ndikhale woonamtima. Inde, ndipo izi zikhoza umboni. anthu ambiri amene akutsata mafashoni, zimadziŵa za mtengo wa zinthu magazini glossy ndi masitolo Intaneti. Choncho si mophweka kunyenga fashionistas bwino. Kuwonjezera ogulitsira amalemekeza dzina lawo zabwino. Chilamulo mosamalitsa nthawi ntchito za zamalonda monga kubwereketsa ndi. Kodi izi zikutanthauza kuti anthu, n'kosavuta kupeka. European Union wavomereza lamulo yeniyeni, lomwe limati: kuchotsera mu sitolo ayenera kukhala pakati 30-35%, kotero mitengo ndi malamulo pa mlingo boma.

Kodi amagulitsidwa m'masitolo kubwereketsa?

Kodi mtundu wa zinthu amagulitsidwa ogulira kubwereketsa? Kodi n'zotheka apa kugula mkulu mafashoni chuma mtengo knockdown? Akatswiri nawo kusanthula msika amati namtindi wa zinthu, ndicho, 80% amagulitsidwa kubwereketsa ndi sewn mwachindunji masitolo izi. Kodi iwo akuimilira? Nthawi zambiri magulu amenewa zitsanzo chomwecho opanga wotchuka, koma kuphedwa wosavuta. Iwo ndi kugawana ndalama: khalidwe la nkhaniyo, kutsiriza pa mfundo za kukongoletsa. Yopanga Mabaibulo a ndalama izi kuti Mlengi ndi mtengo ndi 20-40%, ndipo anyalanyaza ndi ritelo miyambo ndi kuwasindikiza boutiques wotumidwa molunjika kubwereketsa lapansi. Kodi amapereka? Izi kwambiri amachepetsa mtengo wa ndalama mwawo ndi kupanga opindulitsa. Ndipo 20% ya assortment wa runoff zimasunga zovala mlengi zapitazi zopereka awiri kuti sanayembekezere makasitomala awo pa mfundo yomweyi ya zogulitsa.

Koma Musataye mutu wanu zimene anaona pa chizindikiro mtundu ndi mindlessly kugula woyamba chinthu zilipo. M'pofunikanso tcheru ku tsatanetsatane. Mtengo ndi qualitatively sewn kuvala chinthu amalankhula chinenero cha mfundo ndi zina zabwino. chiwerengero cha stitches pa mabatani, khalidwe la welds processing, mlingo wa zinthu liza ndi Chalk, nsalu kudula molondola - zonsezi kusankha momveka chinthu khalidwe osauka. Nkhani tikambirane zimene anapanga chinthu kudziwa zimene zinachitikazo. Gwirizanani nsapato "Prada", zopangidwa kupanga zikopa mtengo zingachititse kwambiri kukayikira kudalirika kwawo ndi khalidwe.

Pali ena ayamikira anthu amene kudziŵa mwachindunji zonse za maganizo "kubwereketsa" ndiko kuti, momwe zakudya, zimene sitiyenera kuiwala. Izi nsonga chingatithandize kupulumutsa nthawi, ndalama ndiponso osaleka pogula atangofika kunyumba.

Masiku chiphaso cha effluent ndi

otaya zambiri yaikulu ya katundu mu malo ogulitsira mlungu Lachisanu. anthu odziwa amakonda kupeza bere kumapeto kwa sabata ntchito kapena Loweruka m'mawa. Choncho mwayi wa kupeza chinthu chenicheni kuwonjezeka. Kamodzi kubwereketsa Lachinayi, inu mwachidziwikire kukumana ndi kusankha osauka.

Nthawi kugula

Anthu amene mukudziwa chimene kubwereketsa sitolo analangiza kuonetsetsa kuti kugula tsiku lonse, ngati n'kotheka, kumene. A wambirimbiri nthawi yaikulu mu familiarizing ndi osiyanasiyana masitolo, chiwerengero cha zimenezi mpaka makumi awiri pansi pa denga wina. Taganiziraninso nthawi ndi koyenera, kusakhala ndi chochita mu queues, onani kulembetsa kukhoma msonkho ndi ena ambiri, zochitika zadzidzidzi. Mosamala kusankha zinthu adzakupulumutsa chakuti kugula adzakhala kukangamira basi zovala, kapena kwenikweni mudzapezeka kuti munthu achibale kapena anzake.

nthawi razdumyvanie

Ngati inu kwenikweni sanakonde kanthu, ndi bwino kugula izo tsopano. Kumbukirani kuti mkulu mlingo wa kupezeka pa masitolo kubwereketsa ndi kukula zochepa ungachoke ndi opanda nthawi yaitali maganizo a ogula. Pamene iye anabwerera, ngakhale pambuyo ola, mungaone kuti zinthu palibe vending pa shelufu. Komanso, ogulitsa m'masitolo ngati pafupipafupi ndithu zosinthika uthunthu wake.

Choncho, akatswiri a zinyalala anafotokoza motere: kubwereketsa - izi ndi zimene zimatchedwa kukagula pa "pano", kuti bondo pambuyo pa anataya mwayi.

Chifukwa kufunika msonkho?

Tax Free ndi bwino kusintha kubweranso kwa dongosolo kuti wogula ya VAT, umene umakhala mu Europe. Kuwonetsera kwa mtengo uwu lingayambire pakukhala 7% 20% kuchuluka chifukwa cha kugula. muyezo Izi chimadaliranso mtengo wa VAT anatengera m'dziko yeniyeni European. Kukhoma msonkho anayamba accrue pa malamulo pa muyezo winawake. pakhomo ichinso zimasiyanasiyana malinga dera. Mwachitsanzo, mu Germany pakhomo ndi mayuro 50, koma Italy muyeso womwewo uli wofanana mayuro 155. Nthawi zambiri pa sitolo potuluka ndi wapezeka chifukwa chakuti kwa ndalama chofunika si kokwanira mayuro 10 basi. Ndiye wogula akuthamanga kulunjika mmbuyo mu sitolo kutenga kanthu ndi kuzindikira mtengo pomwe index. Nthawi zambiri, mpheto izi chuma wolungamitsidwa.

Kulemera n'kofunika

Ngakhale kugula mu malo awa wakumwamba shopaholics Tisaiwale kuti mpweya onyamula ochepetsa mphamvu ya dzanja katundu. Childs, index yovuta yokoka katundu - makilogalamu 20. Pakuti onenepa kulipira ndalama ndi malamulo a kampani hayala. Choncho, kugula thirtieth bulauzi, kumbukirani kuti akhoza kukhala ndi inu kwa Mama Kodi kuuluka. Chinthu chilichonse kulemera yake, ndipo ayenera kugula okha zimene amafuna.

Kodi nthawi ndi kuchotsera pazipita?

Professional ogula ogulitsira amanena kuti pali nthawi awiri akuluakulu a chaka mitengo pa malire awo chapamwamba. Nyengo loyamba limayamba kumapeto kwa June, pamene mtengo ndithu yafupika ndi theka, kugwa zina 30%. Pambuyo maholide Christmas, kumayambiriro January, gawo lachiwiri la kuchotsera chachikulu. Amene akudziwa zina zabwino izi akukonzekera kugula lalikulu pa nthawi imeneyi. Musaiwale za kugula chipwirikiti kuti silipita ambiri mphindi izi. Pali chiopsezo kuti tisachite maganizo chilengedwe cha unyinji kugula, ndalama pa zinthu zosafunika mfundo. Pitirizani mutu ozizira.

Kodi kupeza malo kubwereketsa?

Lililonse mzinda waukulu European pali osachepera yaikulu ngalande m'deralo. Choncho, aliyense European mosavuta kuyankha funso cha mmene angakhalire masitolo Lo. Akulankhula malo awo ngakhalenso pa ntchito, inu mosavuta kupeza mu injini aliyense kufufuza.

Mu Russia, kubwereketsa ndi ikupita patsogolo. malo Large lakuya angapezeke mu Moscow ndi dera Moscow, St. Petersburg ndi Yekaterinburg.