"McDonald" mwa Krasnoyarsk: bwanji kuti kumeneko? Reviews

Uthenga kuti posachedwapa "McDonald" mwa Krasnoyarsk, m'lingaliro lenileni la chala choyamba, kuyambira mu 2012. Inapeza kuthandizira kuti angathe kuombola chilolezocho, ndi kutukula amene ali okonzeka kutsatira yomanga, ndiye onse adamwalira pa mpesa. Mwachidule, tinaganiza kuthetsa anthu mphekesera onse ndi kutineneza, ndipo ambiri Chofunika, kudziwa maukonde chifaniziro mu mzinda wa ulemerero wa Krasnoyarsk kugwa?

General zokhudza Russian nthumwi maukonde

McDonald a - lalikulu American unyolo amagulitsa, amene ali ndi udindo waukulu mu kusanja makampani otchuka mu dziko. Lingaliro la kulenga malonda ngati ogulitsira m'manja mwa McDonald abale, amene anali pakati woyamba kupereka yankho latsopano kwa achinyamata pa nthawi imeneyo, munda chakudya kudya.

M'kupita kwa nthawi, bungwe anayamba kutsegula maofesi padziko lonse. Mu Russia woyamba "McDonald ndi" (mu Krasnoyarsk, komabe sanali ngakhale ku polojekiti) chinamasulidwa mu 1990. Malo odyera pamwamba anali Moscow.

Kutsegula malo ichi pa Pushkin Square wachititsa zapadera chomukondweretsa m'deralo. Tsiku oyambirira a ndodo odyera anakwanitsa kudyetsa chakudya zakunja za 30 000 okhala. Ngakhale kuti popeza mpa nthawi yaitali ndipo okha likulu la Russia, pali za 277 maofesi McDonald, anthu odyera pa Pushkin akupitiriza kutsogolera kusanja yaikulu komanso anapita malo mu Europe.

Feedback kuchokera kwa ogwiritsa pa maukonde

Ndemanga za "McDonald ndi", mukhoza kumva maganizo kwambiri. Wina wonga iye, popeza pali chakudya mwamsanga ndi chokoma. Mbali zina sakusangalala kukula ndi mtengo kwa iwo. Chachitatu, ndithudi, - ana, ali mantha ena zidole mkati akanema ndi malonda zokongoletsa owala, mipira ufulu ndi batala crispy. Ndipo potsiriza, wachinayi mlandu ndiAmene wa odyera chifukwa cha kunenepa kwa anthu, etc.

Malowedwe maukonde mu odyera malonda Siberia

M'kupita kwa nthawi, odziwika bwino zopezera McDonald anapita kutali kupitirira Moscow. maofesi ake nthumwi ku St. Petersburg, Syzran, Novosibirsk, Novokuznetsk ndi midzi ina ya Russia. Popeza 2000, American kampani anayamba kuyesa madzi, ndi cholinga kuti m'kupita kufika msika odyera malonda Siberia. Komabe, kuti zakonzedwa kutsegula "McDonald" mwa Krasnoyarsk, anadziwika zaka zingapo zitachitika izi.

Chifukwa kubwera kwa Krasnoyarsk Viktor Eidemiller?

Kwa nthawi yoyamba kutsegula malo odyera McDonald mu Krasnoyarsk analankhula mu 2012. Inali pa nthawi iyi kuno Viktor Eidemiller anafika - wotsatila mutsogoleli wa Development Malonda "McDonald ndi". Pa nthawi imene iye anafika pa kuyitana wapadera wa bwanamkubwa wakale wa Krasnoyarsk Gawo Lev Kuznetsov. Kuyambira tsiku limeneli anayamba yaitali ndi protracted zokambirana kwa chilolezo lalikulu unyolo kudya chakudya. Pa nthawi imeneyo, nkhani yoti, pamene iwo kutsegula "McDonald" mwa Krasnoyarsk, osati pa uchimo anali.

Amene anali nawo mu zokambirana za?

Zokambirana pa kutsegula kwa ofesi nthumwi mu Krasnoyarsk nawo si bwanamkubwa wakale ndi katswiri pa chitukuko cha mutu wa bungwe City, komanso mwini wake wa kampani ya zomangamanga "Siberia" Vladimir Yegorov. Zinali iye amene anali atakonza recreate "McDonald" mwa Krasnoyarsk. Adliesi utumwi tsogolo Catering pa nthawi imeneyo sizinathe otchedwa.

Protracted zokambirana komanso kupanga zisankho

Kupanga chisankho za kutsegula mu ochepa "McDonalds" odyera (mu Krasnoyarsk kale establishments ofanana) kwambiri anachedwa. Chifukwa manyazi anali kupanda mgwirizano kuti iwowo.

chakuti mamembala a maukonde ankafuna kubweretsa zopangira kwa yokonza burgers ndi cheeseburgers ochokera m'mayiko (nyama Sweden, ndipo akhazikitsa ku Germany). Izo ziri mwa Krasnoyarsk ali akatswiri ake okonzeka kupereka zipangizo za ulimi wa ntchito mfundo McDonald a. Mwachitsanzo, kukhumba kwake kuti n'kuwaika m'mabanzi chifukwa kasamalidwe kudya chakudya kampani kuzimwera "Krasnoyarsk mkate". kampani ali ndi nthaŵi yaitali mavuto azachuma, koma kuthetsa iwo, mu maganizo awo, kodi kugwirizana ndi American odyera unyolo. Pazifukwa izi, Vladimir Egorov anatsutsana pangano ndi alendo.

The resumption kukambirana ndi mawu okweza

Mu February 2015, mphekesera za ntchito yomanga maofesi a unyolo lalikulu odyera kachiwiri anayambiranso. Nkhani analengeza Khamzat Khasbulatov, amene ndi nthumwi nduna ya kampani American ku Russia. Malinga ndi iye, okha chaka chatha chifukwa chilolezo McDonald ndi linatsegulidwa 70 odyera atsopano. Pa nthawi yomweyo ena a iwo anaonekera mu Siberia. Malinga ndi malonjezo a pulezidenti, kampani "McDonald ndi", kutsegula "McDonald" mwa Krasnoyarsk inyamuka kwa chaka 2017-2018.

M'kupita kwa nthawi, ndi "McDonald ndi" si onse anamanga. Kumapeto kwa 2016, nkhani kachiwiri anafuulira. nthawi iyi anali Mlengi wa Novokuznetsk a "Guide", umene wokwatibwa ndi dzina lake Aleksandr Govor. Malinga ndi iye, koma iye anatha kukambirana ndi makonsolo ndi kasamalidwe maukonde. nthawi iyi walonjeza kutsegula pa odyera awiri Krasnoyarsk, koma kumapeto a 2017.

Kuti kapena kuti "McDonald ndi"?

"McDonald ndi" pa gawo la Krasnoyarsk zili kukhala. uthenga unatsimikiziridwa ndi kale Osamva Vladimir Yegorov. Wabizinesi analengeza Baibulo lake, chimene malo oyamba lidatseguka Krasnoyarsk mu 2017. Atalimbikitsidwa ndi mawu ake, wazamalonda analankhula za kuleza akuthamanga zam'tsogolo. Iye ananena kuti ndi zinthu ziwayendere bwino choncho adzatsegula ndi odyera ena ali kale kunja kwa malire a mzinda kwawo.

Malinga ndi kafukufuku kuyambirira, kampani "Siberia" koma zinasaina pangano chilolezo cha. ndikupeleka zinachitika m'chilimwe cha 2016. Mu mgwirizano umenewu, kampani chaperekedwa kwa mapulogalamu kumanga atatu chabe "McDonald ndi" pa gawo la Krasnoyarsk. Ndipo ngakhale adiresi ya nyumba ya m'tsogolo sichinaululidwe, amadziwika kuti adzakhala malo aakulu kwambiri a mzinda. Malinga ndi kafukufuku kuyambirira, adzakhala banki bwino (chigawo bridgehead m'dera), kapena Soviet Samal "Sunny" ndi ku Central District. Dera la odyera akhale okonzeka ndi magalimoto yabwino. Ndipo apa kudzakhala kotheka kuti akafike mwa mayendedwe a boma ndi ena.

Choncho, mafunso "ngati" McDonalds "Pali Krasnoyarsk?" Ife timati - ayi, koma posachedwapa kwambiri, ine ndikulingalira. Ngati chirichonse akadali sangalepheretse yomanga.