Yogulitsa: ndiyo yogulitsa ndi ritelo, yogulitsa ogula. The osachepera kuchuluka yogulitsa

Pali mitundu iwiri chachikulu cha malonda: ritelo ndi choposa chimenechi. Kodi ndi aliyense wa iwo, chimene mbali, ndipo zolinga abwino kwambiri chiyani?

Woyamba kusiyana kwakukulu ndi ndalama ndi mtundu wa malonda. ife kugulitsa zinthu zambiri nthawi imodzi, monga ulamuliro, zambiri lalikulu la katundu amene ali koyenera kuti wogula yochitira malonda. CIMODZI CIMODZI, nayenso ali kale pa malonda ogula komaliza, anthu. Iyenso, mwina osati umodzi, komanso lalikulu - izo zidalira pa zofuna zawo ndi zokhumba.

mfundo malonda yogulitsa

Kusankha: izo ali ndi chimene mbali ndi mawonekedwe a malonda? Iwo paliponse chizindikiritso kasitomala ndondomeko, ndiye ndi aliyense wa iwo mgwirizanowo uli anamaliza. Yogulitsa makasitomala - ndi, monga ulamuliro, amalonda munthu komanso mabungwe alamulo. Trade akamagwira kwa malonda ako, ndi maudindo pa aliyense. Izi zimakhala kupanga ndi kumwa katundu, kapena akagulitse anayamba. Nthawi zambiri, katundu anagula mu chochuluka, ndi kuti akagulitse.

Ndiko malonda yogulitsa a wotuluka lalikulu kutenga malo pakati pa olemba ntchito anzawo ndi mabungwe. Katundu ali kugulisa kwa zosowa za wosuta kumapeto, ndipo cholinga cha pochita bizinezi. Mbali yaikulu ya malonda momwenso ndi chizindikiritso kuvomerezedwa wogula.

Chiwembu ndi Zitsanzo

Losavuta kumvetsa zimene momwenso, akhoza kukhala zitsanzo. chipiku Major - ndi alimi okha, kuima pa chiyambi cha ndalama "unyolo". Iwo mwachindunji kupanga awo, ndipo zikugwira kukhazikitsa pa msika. Kupanga izi zikhoza kukhala zosiyana kwambiri: zovala, nsapato, zipangizo banja, mafuta odzola alendo, mankhwala chakudya, etc.

Nthawi zambiri opanga resell katundu chipiku ena, mwachitsanzo, bongo, ndipo iwo - ena pereprodazhnikam. Pamaso katundu kufika makasitomala mapeto, zidzakhala kwambiri wa magawo akagulitse. Mmene - izo zimatengera mankhwala yokha ndi chikhalidwe cha ndalama msika pa nthawiyo. Pa mapeto ena a unyolo ndi wogulitsa - zinali iye amene amagulitsa katundu wa ogula pafupifupi.

Ubwino wa ntchito yogulitsa

Ngakhale mabuku chidwi ankagulitsa chochuluka ku nyumba yosungiramo katundu ndi mosavuta kuposa mu ritelo. Sakusowa malonda yolemetsa kapena ndalama zina malonda zimene zingatithandize kuti wogula. malonda mwina wolimba, kapena mankhwala akhoza kugulitsidwa singly - izo zidalira pa zolinga wogulitsa lomwe. Mulimonsemo, ndi khalidwe yake ndi kufunika zabwino kutumiza ndi zogula wa wambiri katundu idzachitike mosalekeza.

Kodi akadali kusiyana, ndi ku peculiarities wa msonkho. Ogulitsa zikhoza kukhala zonse ambiri ndi chosavuta dongosolo msonkho (DOS kapena USN, motero). Koma ambiri, mfundo za misonkho kuti chipiku ndi kosavuta kuposa mu gawo la ritelo.

"Zinasintha" ya wogulitsa iliyonse - wogula kusakhutira ndi khalidwe la katundu kapena potumikira. zinthu zingakhale zosasangalatsa ndithu, mpaka asiye kuvuta ndi Kuthi pamaso bwalo. Yogulitsa ogula sanachite zinthu, chifukwa manja awo ndi mgwirizano, ndipo mmenemo - zinthu zodziwika bwino ndi malamulo a zipani mu nkhondo.

Retailing

Kusiyapo mfundo zimenezi yogulitsa ndi ritelo, tingathe kuona kusiyana kumodzi lalikulu ngati katundu yogulitsa mukhoza kudutsa magawo angapo akagulitse, ndi malonda ritelo zimenezi mulibe. mankhwala sinafike kuti akagulitse, ndi ntchito mwachindunji ndi ogula.

Ogula kulenga kufunika zawo mankhwala makamaka ndi zofuna msika mukufuna. Retailers - m'gulu kuti ali ndi mpata wabwino kufufuza ndi kupenda kufunika ndi kumanga ntchito yawo mogwirizana ndi iwo.

Kodi ndi mmene zinthu amagulitsidwa ritelo?

njira zambiri. Sales ya katundu ndi ntchito angathe kuchitidwa mu shopu ndi pa msewu, komanso kunyumba kwa wogula. njira zosiyana kwambiri: makalata, pa Intaneti, pa malonda anu kapena foni.

Amagulitsidwa malonda dongosolo ritelo mu mwachindunji kukhudzana ndi wogula. Ndiko kuti, ali kuti kuganizira zokonda za wina kasitomala, ndi kumusangalatsa ndi kuchita zonse kuti magawowa kugula. Ngati nkhondo - kuthana ndi madandaulo.

Chiopsezo wogulitsa ndi yaikulu akonzedwa. Mwachitsanzo, kukhala zoipa anagulitsa katundu pa kauntala - kotero ogula chidwi kwambiri ndi mitundu yambiri ya lonse ndi kusankha angathe. Komano, pali chiopsezo cha kuwonongeka kwa katundu, amene sanagulitsidwa nthawi. Komanso, m'pofunika kupita ku zokambirana ndalama Mwachitsanzo, kugulitsa katundu pa mtengo wotsika pa nthawi mtengo wogula anagula, ndi mankhwala ena.

Komabe, izi zonse ndi mavuto - chifukwa malire pa katundu ritelo ndi apamwamba kuposa choposa chimenechi. Ndipo izi zikutanthauza kuti phindu pa malonda oterewa adzakhala ambiri apamwamba.

Zofunikira ndi makhalidwe a malonda

Kumvetsa zimene ndi zimene ndi yogulitsa ritelo - m'pofunika kudziwa mbali zonse chifungulo cha mitundu ya malonda, ndi kumvetsa zimene mtundu wa mavuto amene mungakumane nawo mu njira ya ntchito imeneyi.

kusiyana

ndi kusiyana yogulitsa ndi ritelo chiyani?

1. Osiyana osiyanasiyana. Wogulitsa akugwira ntchito ndi kusankha kakang'ono ka katundu makamaka, yogulitsa - lonse, kuyambira ogulitsa osiyana. The m'maholosero ali ndi pafupifupi zinthu 5,000 mu assortment masanjidwewo. Kodi yaing'ono yogulitsa? Apa ndi pamene mu osiyanasiyana kuchokera maudindo 100 1000, malingana ndi chikhalidwe cha mankhwala yokha.
2. Osiyana mabuku. Chipiku kugwira ntchito kokha ndi mabuku lalikulu ndi mtengo wa chipiku. Kuwonjezera phindu chogwirika, izo kumatanthauza ndalama kwambiri ndalama pa siteji koyamba, komanso mavuto akuluakulu ngati kulephera.
3. Osiyana mmene kukumana. Kudera limeneli kwambiri "mabvuto" chifukwa m'maholosero, chifukwa iye ali ndi maso mabvuto pa mtundu wa mankhwala: yosungirako, mwayi, miyambo chilolezo ndodo. Pankhani mankhwala nyengo zovuta kwambiri.
4. zolowa osiyana. Ngati tikulankhula za mabuku yaikulu, koma zolowa otsika, m'maholosero ayenera yosungira yaikulu katundu wawo. Ambiri, zonse ndi losavuta: mothamanga katundu zolowa, ndalama apamwamba ndi okhazikika kwambiri. kuchedwa kulikonse ndi zinadzala ndi chisamaliro mu mthunzi - mwachitsanzo, chifukwa ndalama yosungirako, kufufuza, nyumba yosungiramo katundu malipilo ndodo, etc.
5. Various mapulani muyezo. M'munda wa zogula chochuluka wogulitsa ali kuthana osati ndi phindu lalikulu ndi utuluke kwambiri malonda, komanso ndi popezera mpata waukulu ndalama. Nkofunika kuwerengera pazipita chitsimikizo kuchuluka kwa malonda m'tsogolo, kuti tikhale otsimikiza kuti mankhwala adzagulitsa pa nthawi inayake, ndipo ndi ndalama yothetseratu kugula katundu watsopano.

Mavuto malonda ritelo ndi yogulitsa

Palibe wangwiro, ndi mavuto ndi makampani onse ritelo ndi choposa chimenechi. Komabe, chipiku kutenga zomvetsa yaikulu kwambiri. Zimene zikhoza zalumikizana?

• No ngongole chikhulupiriro, choncho mwayi kuti popezera mpata. Pakhoza kukhala mavuto ndi kupereka KATUNDU yapita, kapena kugula lotsatira.
• Osauka mapulani, chifukwa mu zotsala anapeza katundu atagona katundu "kulemera akufa."
• Wosakhazikika ntchito ndi ogulitsa malonda. Kungakhale kuwonjezeka mwadzidzidzi mu buku la ntchito yawo ndi kuchotsa zinthu kapena kusankha kusintha kwathunthu osiyanasiyana. Mulimonsemo, osangalatsa zokwanira - chifukwa m'maholosero wakukonzera mabuku ena ndi agonje kwambiri, pakalibe awo kukhazikitsa.
• Wonjezerani disruptions. Zimachitika kuti katundu kukopedwa pa mtengo wa chipiku, wokonzeka osati mu zonse. Kapena panali mavuto ndi kutumiza ake ku kasitomu. Kapena zowawa mphamvu majeure afotokoze awo. Zotsatira za mavuto onsewa bwanji osiyanasiyana makasitomala. Mu zochitika ritelo kudzali, koma sali wofuna.
• The anthu Chinthu. Ndife anthu, ndipo aliyense angathe kulakwitsa. Mwachitsanzo, kulamula udindo molakwa Directory kapena zoonekeratu kusiyana ndalama. Chomvetsa pamene pali wonongeka ndi wogula, ndi chifukwa chakuti iye amapita ku mpikisano. Kuseri kwa izi zonse n'kofunika zimapeweratu mavuto aakulu ndi bajeti.

Polongosola mwachidule

Kodi momwenso ndi ritelo kuti zosankhidwa kunja. Kodi mavuto nawo mu mtundu uliwonse wa ntchito, nawonso, n'zomveka. Komanso ubwino zoonekeratu mtundu uliwonse wa malonda. Komano, pamene mzere chabwino lagona pa momwenso ndi ritelo - muyezo makamaka payekha. Kugula zambiri za kuchuluka osachepera zingadziŵike pa nkhani iliyonse ndi wogulitsa - kaya chikwi kapena khumi maudindo.

Ambiri tinganene kuti malonda yogulitsa yosavuta, chifukwa mawu a malonda ndi malamulo ndi mgwirizano. Koma mu ritelo chizindikiro mmwamba akhoza ndalama zambiri.